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"AdTactix is a Godsend for my business and sanity! After painstakingly testing numerous (expensive) Amazon PPC tools that either A. Did a terrible job of optimizing my campaigns or B. Could not do even half of what I wanted I finally discovered AdTactix.

This tool literally saves me hours of time & stress every week by effectively & efficiently doing the bulk optimization work for my campaigns. This tool is also makes it super easy to do pretty much whatever you want including identifying top PPC targets that are generating the bulk of sales in order to scale up. Or quickly identify poor performing targets to immediately kill and keep from wasting your budget.

This is THE MOST innovative Amazon PPC tool on the market built by actual Amazon sellers - for sellers and the results speak for themselves. Honestly, can’t recommend enough. 11/10."

- Sumner Hobart (Amazon Seller & Coach)

"As a VA that focuses on assisting Amazon FBA Store owners, FBA Excel Tools is life-changing! They make finding the right keywords, PPC campaign creation, daily optimization, and metrics monitoring so much easier and faster all while having complete control over each variable. We have been using these tools for about 4 months now and I'm still in awe how Brett created these insanely BADASS TOOLS!"

- Paulo Buenaflor (Amazon VA)

"Fbaexcel has completely transformed my amazon ads and it saves me so much time. It organizes and maximizes the profitability of my campaigns. So many extra tools and customizable settings to drive the results that you need. Easy to start and easy to learn. I have tried several other PPC tools and this is by far the best. Also FBAexcel brings you several other tools to understand your numbers. Metrix can help you keep track of sales trends and tacos, to really understand your profitability. I will always recommend these tools and I look forward to what they come out with next."

- Andy Craig (Amazon Seller)

"Hello Brett again 🙂....I am testing your PPCdominator tools right now and rechecking the tools results... IT IS JUST INCREDIBLE.... I planed to program the same strategy... YOU SAVE ME A LOOOOT of TIME... Thank YOU Again really..."

- Ali (Amazon Seller)

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Point blank the FBA Excel suite of tools are the most cutting edge advantage professional Amazon sellers can get today. Rich data feeds, truly unique strategies & rich customization only found in Google Sheets.

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- Adam Heist (Amazon Seller & Coach)

"Hello, I wanted to share my recent success for others who may have a high ACOS/TACOS. I was having real difficulty managing PPC – keyword and campaign performance was/is forever changing, and we were experiencing high CPCs along with a high ACOS & TACOS. I implemented APEX from FBA Excel and the results have been great! ACOS has almost halved. It makes regular optimizing easy (it takes minutes, and I check the data) and allows us to use a consistent approach to achieve PPC goals and monitor key metrics. Given APEX was so effective, we also used KW Dominator to check that our listing was optimized (which we thought it was). This tool helped us increase organic keywords by 41% in 4 weeks (6 months post launch). These tools are awesome along with the team at FBA Excel – thanks Brett Bercaw. So grateful for the help, thank you!"

- Nicole L (Amazon Seller)

"I don't trust software in general, especially when it comes to PPC. Everyone is selling you their amazing system based on next-level AI's. After having tried almost all PPC software in the past, I came to the conclusion that there's just nothing better than manually doing it via Macros. At least at that point I knew it was being done properly. Having paid numerous developers in creating scripts for me, I came across Brett and FBAexcel. It was truly a life changer. The difference between FBAexcel and others is that it's made by someone that had the same frustrations as I had and actually lived in the Amazon trenches as I have. The tools are semi-automatic and I actually see all the tools as an extension of my actions, where I still hold the majority of control over the management and the way how I want to manage my PPC. Creating thousands of campaigns set up properly in just a matter of a couple of hours, is unheard of. Combine it with Apex and Stoptimizer and you'll actually have that drop the mic moment. Brett I can't stress enough how you changed the game. Who needs a nice shiny object based on AIs when you can have FBAexcel instead? "

- Cedric (Amazon Seller)

"Hey bud, so after rounding the end of the first month actively using APEX, I was able to present the owner with numbers showing a 20% increase in total units sold, just this last month. Which is a contrast to our "norm". He now wants to start looking into taking our main brand off of the SaaS software we currently use and APEX!"

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